The most typical Fashion Magazine conventions come under 3 categories: colour scheme, typography & features. In terms of colour scheme, each edition has a colour palette that either matches the season; for example, a Winter fashion edition may consist of blue, silver & white because the colours have connotations of Winter. The typography used by fashion magazines usually have serif font for their masthead, for example, Vogue & Elle have a similar serif typeface, whereas Marie Claire challenges these normal fashion conventions and instead uses a sans-serif typeface. And lastly, regarding features, the average well-known fashion magazine wants to keep their features straight to the point & short - this keeps the reader's interest & does not take up valuable space on the front cover. Features also consist of articles that are displayed inside the magazine & may act as a pull quote or puff drawing the reader's attention.
No comments:
Post a Comment